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May 2021

Jessie Rosenberg

I’m taken back to a place of safety and excitement through the early morning dewy grass. This time of year, when the night turns to morning, and the grass is still wet and cold, but the blue sky and sun in slowly warming up the earth and there’s a smell of sweet, green, freshness that’s heaven for me. Growing up in the countryside and never wearing shoes, feeling the grass between my toes and looking up at the sprouting green leaves and creating in deep earthy, fresh notes. Fragrances that embody nature, those are my scent memories.

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Catherine Mitchell

‘I have hesitated answering this for a while as I do not know where to start. There is no one Scent Memory – my life has a play list of perfumes which, I now realise,  follow olfactive themes, particular perfumer’s creations and fashionable blockbusters, each telling a story about a phase in my life.  However there are two Scents which anchor all others.  They are Femme de Rochas,  its wonderfully voluptuous bottle sitting on my Mum’s dressing table as she gets ready for a night out in the early 70’s with all the intricate hairpieces and hairspray which that involved!  The second scent is Three Nuns tobacco which instantly recalls my very contented father preparing and filling his pipe. Sadly the yellow tobacco stains on the ceiling became too much for my Mum and Dad’s pipe smoking days were over. I am sure Three Nuns would be his Scent Memory!’

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Beth Horn

‘There are so many!  Growing up, we had lilac trees in our garden, and when they were in bloom, the scent was absolute heaven.  In my early 20s, I have a vivid memory of a brilliant Sephora store associate recommending L’Eau Par Kenzo to me by saying, “It is life” – and he was correct, it smelled like youth and fresh possibility.  Beautiful by Estée Lauder will always remind me of a warm hug from my beloved late grandmother.  And every time I wear Gardenia by Chanel, I’m transported to Paris, where I first bought it.’

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